You have been hired in 2022 by a UK-based firm of your choice to analyse the global business environment andassesstheimpactofchangesinthe publicsectorandnon-for-profitenvironmenton business activity to inform their business direction post COVID-19.
DESCRIPTIONOFTHETASK–WHATYOUAREBEINGASKEDTODO?
Part1: Prepareanannotatedpowerpointpresentation(10-12slides)fortheboardthatanalysesthefirm’s business environment using both PEST and Porter’s Five Forces models. (LO1) 750 words
Part1shouldincludethefollowing:
1. AnIntroductiontoprovidedefinitionandscopeofthebusinessenvironment
2. PESTanalysisappliedtoafirmofyour choice
3. Porter’sFiveForcesanalysisappliedtoafirmofyour choice
4. Referencelistofthepresentation
Part2:Writeanessaythatdemonstratesanunderstandingoftheimpactofchangesinthepublicsector and non-for-profit environment on business organisation and the impact of government on the structure and operation of a business organisation. (LO2 & LO3) 1,750 words
Theessayshouldincludethefollowing:
1. Anintroductiontoprovideanoverviewofthedifferenttypesoforganisationsindifferentsectors.
2. Anexplanationofthedifferentlegalstructuresincludingtheiradvantagesanddisadvantages.
3. Thedifferencesbetweenpublicandprivateownershipincludingthedifferentformsoffinancing used for both.
4. AnassessmentoftheUKCompetitionpolicyandthelegislativeframeworksurroundinganticompetitive practices.
5. HowtheCompetitionandMarketsAuthorityoperatestoreviewbusinesspracticeandimpacton the consumer.
6. Anunderstandingoftheobjectivesandfiscalandmonetarypolicy instrumentsthegovernmentcan usetoregulatetheeconomyduringtherecession andtheimpactonemployment,taxation,interest rate, balance of payments and exchange rates in relation to business operations.
7. Anunderstandingofglobalisationandhowitaffectsbusiness,competition,andtheeconomy.
Theessay should bewrittenin aneasytofollow format, consistingof atitle page, atable of contents, an introduction, the main body of the work using appropriate headings covering the above seven points, a conclusion, and a reference list.There is no requirement for an executivesummaryorappendices,andyoumustnotusediagramsortablesaspartofyour answer.
Thepresentationshouldincludespeaker notesatthebottomofeachslidetoexplainthekey pointsontheslide.Keeptheslidessuccinctandyoucanusebulletpointswhere necessary.
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