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Assignment Briefs
11-30-2024
Critically evaluate the vision and strategic objectives of your organisation or those of an organisation of your choice.
Development as a Strategic Manager
Introduction
The unit aims to supports organisational and self-awareness in Learners. It provides foundations for a self-critical and reflective approach to personal development to support the Learner when operating at a strategic level. Wider context organisation and environmental factors are also considered as contributors to overall strategic success of the individual and the organisation.
Scenario
Learners may use their own employment context, or that of another organisation with which they are very familiar, to base their assignment. However, in the case that they are not able to do so, please use the below scenario:-
You are a senior manager in a business unit of a medium sized enterprise, with functional management and organisational leadership development responsibilities.
Please select and research an organisation of your choice to identify its vision, strategic goals and objectives, and welfare culture. Provide brief details of your research in a summary of between 200 and 250 words which are in addition to the suggested word counts. Use the results of your research to answer the tasks below.
Task 1:
Critically evaluate the vision and strategic objectives of your organisation or those of an organisation of your choice.
Critically evaluate the managerial and leadership competencies required to deliver the strategic ambition over the period of the plan.
Demonstrate that you have used one or more attributed skills analysis models from management theory. Present the conclusions of your evaluation, identifying the four most significant skills the organisation needs to enhance in the next year to begin to deliver the strategic direction.
In addition, identify at least three new skills the organisation will be likely to need to enhance in the next 3-5 years to achieve strategic ambitions. Discuss the implications of the skills gaps you have identified.
Guideline word count: 900 - 1,000 words
A.C. 1.1 – Critically analyse the strategic direction of the organisation
A.C. 1.2 – Critically evaluate the strategic skills required of the leader operating in a complex environment to achieve personal and organisational strategic ambitions
A.C. 1.3 - Assess the relationship between existing, required and future skills to achieve the strategic ambitions
Task 2
Research and critically discus how environmental conditions may provide opportunity to support leadership development. Highlight both favourable and adverse environmental conditions. Review smart ways of converting possible constraints, ambiguities and risks to good effect through effective leadership development.
Using at least two different analysis frameworks, assess your own leadership skills against those required by the organisation now and in the future, and identify areas for development for the next three years. Determine the methods most appropriate to meet each of these development needs, showing that you understand your personal learning style by the completion of an appropriate analysis exercise.
Describe how and when you plan to meet these development needs over the next three years, and detail the outcomes you hope to achieve as a result of the development plan. Describe at least three actions you have taken to develop your leadership skills in the last six months, and analyse the progress you have made as a result.
NB. You may complete this task by means of a comprehensive personal development plan with SMART objectives and tangible outcomes that has also been reviewed and updated, with the starting point taken as the commencement of your current Qualifi studies.
Guideline word count: 600 - 650 - 450 words
A.C. 2.1 – Critically discuss the opportunities to support leadership development
A.C. 2.2 – Design a personal development plan to direct leadership development in a complex environment
A.C. 2.3 – Devise an implementation process to underpin the success of the development plan that can realise substantial changes in leadership style
Task 3
Taking the results of the personal development plan you have produced in Task 2, analyse how your development has contributed to the performance of your own function and to the strategic ambitions of the wider organisation. Keep in focus the originally stated strategic human resource objectives.
Evaluate how leadership style has favourably supported or presented adverse leadership conditions, keeping in focus the originally stated human resource objectives of the organisation.
Discuss where the development has made a greater contribution than originally envisaged, and where the contribution has been less than expected, giving reasons for the variances. Review how these variances may be avoided in the future, and how learning may be cascaded to the wider organisation.
Guideline word count: 300 - 350 words
A.C 3.1 – Critically evaluate the achievement of outcomes of the plan against original objectives
A.C. 3.2 – Evaluate the impact of leadership style and the achievement of objectives on strategic ambitions in different organisational settings
A.C 3.3 – Critically review and update the leadership development plan
Task 4:
Critically evaluate a broad, high level interpretation of the influence a staff welfare environment can have on the achievement of organisational objectives. Include reference to relevant legal duties and obligations.
Discuss yours or your chosen organisation’s welfare culture. Give practical examples of the commitment to staff welfare and identify any areas for improvement. Keep in focus the previous stated strategic human resource objectives.
Analyse and determine the impact a commitment to staff welfare has on strategic objectives and on organisational values, staff morale and motivation.
Guideline word count: 950 - 1,050 words
A.C 4.1 - Critically evaluate the impact of corporate commitment to employee welfare on strategic organisational objectives
A.C 4.2 – Discuss how an employee welfare environment can effect achievement of strategic organisational objectives
A.C 4.3 – Determine the influence of corporate commitment to employee welfare on the development of organisational values that will realise strategic ambitions
Learners are required to complete all tasks.
Assignment Guidelines
All work must be submitted in a single electronic document (.doc file). This should go to the tutor and Centre Manager/Programme Director, plus one hard copy posted to the Centre Manager.
The assignment must be the Learner’s own work and not copies of theories or models. Direct quotes should be kept to a minimum, and shown in inverted commas. Models described and other quotes used must be properly attributed and referenced as appropriate. Learners must acknowledge or reference any sources that have been used to complete the assignment, listing reference material and web sites used.
Learners are encouraged to produce a reflective statement of no more than 300 words (which does not count towards the final word count), describing the value and knowledge gained from undertaking this assignment. The reflective statement is not assessed; however it encourages you to review the value and application of your learning.
Overall word count guide: 2500 - 4500
Plagiarism and Collusion
In submitting the assignment Learner’s must complete a statement of authenticity confirming that the work submitted for all tasks is their own. The statement should also include the word count.
Plagiarism and collusion are treated very seriously. Plagiarism involves presenting work, excerpts, ideas or passages of another author without appropriate referencing and attribution. Collusion occurs when two or more learners submit work which is so alike in ideas, content, wording and/or structure that the similarity goes beyond what might have been mere coincidence.
Appendices
Separate Appendices should not be used. Any use of tables, graphs, diagrams, Gantt chart and flowcharts etc. that support the main report should be incorporated into the back of the assignment report that is submitted. Any published secondary information such as annual reports and company literature, should be referenced in the main text of the assignment but not included.
Confidentiality
Where a Learner is using organisational information that deals with sensitive material or issues, they must seek the advice and permission from that organisation about its inclusion. Where confidentiality is an issue, Learners are advised to anonymise their assignment report so that it cannot be attributed to that particular organisation.
Word Count Policy
In total, the assignment report should be between 2500 - 4500 words. Learners must comply with the required word count, within a margin of +10%.These rules exclude the index (if used), headings and information contained within references and bibliographies. When an assessment task requires learners to produce presentation slides with supporting notes, the word count applies to the supporting notes only.
Referencing and Professionalism
A professional approach to work is expected from all learners. Learners must therefore identify and acknowledge ALL sources/methodologies/applications used. The learner must use an appropriate referencing system to achieve this. Marks are not awarded for the use of English; however the learner must express ideas clearly and ensure that appropriate terminology is used to convey accuracy in meaning.
Submission of Assignments
All work to be submitted on the due date as per Centre advice.
All work must be submitted in a single electronic document (.doc file). This should go to the tutor and Centre Manager/Programme Director, plus one hard copy posted to the Centre Manager.
Sample Answer - Plagiarised
Critically evaluate the vision and strategic objectives of your organisation or those of an organisation of your choice.
A.C. 1.1 – Critically analyse the strategic direction of the organisation
Organisation Research Summary
For this assignment, Unilever has been selected, a globally recognised organisation in the fast-moving consumer goods (FMCG) industry. Unilever operates in over 190 countries, offering products in categories such as food and refreshments, home care, and personal care. Its vision, articulated as “to make sustainable living commonplace,” reflects its commitment to integrating sustainability into everyday life. This vision underpins its strategic goals, which focus on sustainable growth, environmental stewardship, and enhancing social impact.
Unilever’s strategic objectives align closely with its vision, emphasising innovation, inclusivity, and operational efficiency. These objectives include achieving net-zero emissions across its supply chain by 2039, ensuring all its packaging is reusable, recyclable, or compostable by 2025, and improving the health and wellbeing of one billion people globally.
Unilever also fosters a welfare culture that prioritises employee engagement, diversity, and wellbeing. Initiatives such as flexible working arrangements, mental health support programmes, and a commitment to gender balance in leadership exemplify its focus on fostering a supportive work environment.
This research demonstrates Unilever’s strong alignment between its vision, strategic objectives, and welfare culture, positioning it as a leader in sustainability and social responsibility. These elements serve as a foundation for achieving long-term success while addressing critical global challenges.
Task 1: Critical Evaluation of Unilever’s Vision and Strategic Objectives
Unilever’s vision, “to make sustainable living commonplace,” is both ambitious and forward-thinking, reflecting its commitment to creating a positive social and environmental impact. This vision is highly relevant in the context of contemporary global challenges such as climate change, resource scarcity, and social inequality. It sets a clear direction for the organisation, promoting alignment across all levels and functions.
The strategic objectives Unilever pursues are a testament to the organisation’s commitment to its vision. For example, its goal to achieve net-zero emissions by 2039 demonstrates an understanding of the urgent need for environmental sustainability. However, achieving this objective presents challenges, such as managing supply chain complexities and ensuring collaboration across diverse global markets. These challenges necessitate substantial investment in innovation and partnerships with stakeholders. Similarly, the objective to ensure all packaging is reusable or recyclable by 2025 highlights Unilever’s proactive stance on reducing waste. This aligns with the increasing consumer demand for environmentally friendly products. However, balancing sustainability with cost efficiency and market competitiveness remains a critical concern.
Unilever’s welfare culture further supports its vision and objectives. By prioritising employee wellbeing and inclusivity, the organisation ensures that its workforce remains engaged and motivated. However, maintaining this culture on a global scale, across diverse markets and cultural contexts, is an ongoing challenge. While Unilever’s vision and strategic objectives are highly commendable and well-aligned with contemporary global needs, their implementation requires overcoming significant challenges, particularly in scaling sustainable practices and fostering consistency in welfare initiatives worldwide.
Continued...
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