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Assignment Briefs
12-05-2022
Using the four building blocks of strategy, critically evaluate the role and impact of Artificial Intelligence on the development and implementation of business strategy within a global environment
TASK DESCRIPTION – Individual Case Study Analysis
Description of Assessment Requirements
Assessment Task Description
“In our business, we talk about emerging technologies and how they impact society. We’ve never seen a technology move as fast as AI has to impact society and technology. This is by far the fastest moving technology that we’ve ever tracked in terms of its impact and we’re just getting started.” Paul Daugherty , chief technology and innovation officer, Accenture
“It’s natural to wonder if there will be a jobless future or not. What we’ve concluded, based on much research, is that there will be jobs lost, but also gained, and changed . The number of jobs gained and changed is going to be a much larger number, so if you ask me if I worry about a jobless future, I actually don’t. That’s the least of my worries.” James Manyika , chairman and director, McKinsey Global Institute (MGI)
Required:
Using the four building blocks of strategy, critically evaluate the role and impact of Artificial Intelligence on the development and implementation of business strategy within a global environment. Analyse a case study of your choosing to illustrate your argument.
1500 words.
Please note the following when completing your written assignment:
Writing: Written in English in an appropriate business/academic style
Focus: Focus only on the tasks set in the assignment.
Document format: Report
Ensure a clear title, course, and name or ID number is on a cover sheet and a reference using Harvard referencing throughout is also provided.
Research: Research should use reliable and relevant sources of information e.g. academic books and journals that have been peer reviewed. The research should be extensive.
The use of a range of information sources is expected – academic books, peer reviewed journal articles, professional articles, press releases and newspaper articles, reliable statistics, company annual reports and other company information. All referencing should be in Harvard style.
Template :
Executive summary
Table of contents
Introduction- what is Artificial Intelligence and talk about chosen company (Amazon )
Role and impact of AI on strategy
The four building blocks of competitive advantage : Efficiency , Quality ,Innovation , Customer responsiveness
Recommendation
Conclusion
Reference list (please put also the link)
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