LO1: Critically identify a field and subject area of appropriate research; carry out a sustained piece of research based on the careful consideration of evidence which leads to the formation of a hypothesis
Assignment Brief
BA (Hons) Business Studies
DISSERTATION HANDBOOK
2024-2025
1. INTRODUCTION
This handbook sets out the procedures for the preparation and submission of the BA Dissertation. It also includes a brief discussion regarding the related Business Research Methods (BRM) module, which is conducted in the fourth semester. If a successful submission is to be made within the time available, regular attendance at seminars and scheduled supervisory meetings, and a strict adherence to a clearly defined programme of work are essential. The procedures set out in this document are intended to provide maximum support to the student to ensure the successful submission of a Dissertation.
2. INTRODUCTION TO THE DISSERTATION
The Level 6 (year 4 full time) Dissertation/Business Project (BDP) is a major piece of work undertaken by the student on an individual basis. Students will need to decide which option they wish to select.
The Dissertation generally appeals to those students that would like to undertake a theoretically based piece of research. The academic rigour involved in undertaking such a project will help candidates to develop a grasp of the academic research related to the topic under investigation.
Dissertation give students an opportunity to apply the knowledge and skills acquired throughout the entire undergraduate programme.
The Dissertation is 40 credit module and therefore a student’s performance in this module has a substantial influence on the class of degree awarded.
Through completing this module, the student should be able to:
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Take responsibility for the management of a Dissertation throughout the various stages of development.
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Conduct an in-depth investigation of a problem area identified and appraise critically the literature that is relevant to that area.
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Evaluate, select and apply relevant research techniques in both primary and secondary fields.
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Analyse rigorously the evidence gathered.
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Generate and justify appropriate conclusions based on the previous analyses, demonstrating awareness of the limitations of the research.
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Communicate at an appropriate level, both orally and in writing.
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Justify and defend decisions made in the development of the Dissertation.
The timetabled hours allow briefing sessions with the Dissertation Coordinator and formal tutorials with individual Dissertation Supervisors. The sessions with the Dissertation Coordinator will occur as the need arises, for example, during the topic selection phase. The meetings with Dissertation Supervisors will occur on a regular (normally weekly) basis. It is expected that students will supplement the timetable allocation with a considerable period of unsupervised work. The Dissertation is looked upon as a final large scale integrating study.
When selecting a Major Project, the following factors should be considered:
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The task must be achievable within the timescale.
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The Dissertation should be in a subject area appropriate to the degree title.
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Industry-based Dissertations are encouraged.
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The resource requirements of the Dissertation should be reasonable and adequate access to these resources be available
Attendance at dissertation briefings with the Dissertation Coordinator and tutorials with individual supervisors is seen as being essential and student attendance as well as progress will be monitored carefully.
Once accepted, Dissertation cannot be changed without the agreement of both Dissertation Co-ordinator AND Dissertation Supervisor
3. DISSERTATION WORKLOAD
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The Dissertation workload can be deceptive. As the submission deadline appears far away when you start, there is a danger of wasting time in the early stages of the process. If anything, you should engage in intensive Dissertation activity early in the final year before the course work demands of other modules catch up with you. In fact, the astute student gets as much as possible achieved in the first semester of the final year and many add to this with preparation over the summer vacation preceding the final year.
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Start the Dissertation as soon as possible and do as much of the writing, e.g. literature review or rationale of the business project, as you can at an early stage. There are dangers in putting off this task.
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Always allow as much time as possible for the final stages. Final amendments, organising typing/word processing and doing a thorough job on the proof reading all take longer than you imagine. Something will always go wrong to thwart your schedule!
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The completed dissertation should be a maximum of 12,000 words.
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You are required to keep all primary data collected, e.g., completed questionnaires, transcripts of interviews, computer printouts etc., as the examiners may ask to see such evidence.
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No primary data can be collected without the university’s ethical approval.
4. STRUCTURE OF THE DISSERTATION DOCUMENT
Dissertation suggested Chapter Word Counts
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Chapter 1 Introduction – Approx 1200 words
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Chapter 2 Literature review – Approx 3600 words
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Chapter 3 Methodology – Approx 1,800 words
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Chapter 4 Data analysis and findings – Approx 3,600 words
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Chapter 5 Conclusion – Approx 1,800 words
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Total – Approx 12,000 words
5. IMPORTANT MILESTONES:
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During early part of the Supervision Phase 1, the dissertation topic needs to be discussed with the supervisor for the approval and then the Ethics application should be submitted online.
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Chapters 1 to 3 to be submitted at the end of the Supervision Phase 1. Feedback will be given on these chapters and
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In the supervision Phase 2 these chapters (1 to3) should be revised based on the feedback given and chapters 4 and 5 also to be completed to enable submission of the whole project at the end of the Phase 2.
Each Dissertation is unique and consequently the sections covered may vary somewhat from project to project. Also, some sections may be larger than others and be split into two chapters, especially if the Dissertation deals with the convergence of more than one thematic area.
The following is meant to be a guide to help you, not a straight jacket. Each major section should be present in some way, although not necessarily in a chapter of its own. The chapter layout must be appropriate to each Dissertation Important: The Dissertation Supervisor should be consulted about the best layout for your Dissertation.
What should be included in these chapters?
Dissertation:
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Broad Sections |
Main Aim of Each Chapter |
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Introduction and background information |
A good introduction sets the tone and direction of the report. It informs the reader what the research is about, presents the overall research objective and specific research questions – and why these have been selected and pursued. In particular, you need to make it clear what specific business-related roblem or issue is being addressed. What does your project contribute to address this particular problem or issue? What contribution do you hope to make to help business with the problem or issue you have identified and addressed? The introduction may also present and summarise the contents of the remaining sections to the reader. The background information puts your work into a particular context and helps to explain the research. For example, if your Dissertation is based on a particular company, you would describe the nature of the company and its organisation and then outline the background to the issue, situation or phenomena you were investigating. |
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Literature Review |
A main aim of the literature review is to inform the reader what previous research has been done on the topic and how it has guided or informed your own research. For example, you may want to test or challenge findings from previous research, or approach your study from a different perspective. Or you may want to explore how relevant today are the conclusions reached from earlier studies both generally and for your own research? It is also important to include the theoretical framework – the theory that is related to the research in question. |
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Methodology
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The methodology section informs the reader what overall research methodology you adopted – and why - and what research methods you used to gain and analyse your result. It also describes the participants involved (how many/how they were selected/their characteristics etc). It is also an opportunity for you to present an objective reflection on the limitations of the methodology and methods used. This is important, as all research has its limitations, and it will be expected of you. |
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Data Analysis
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This section presents a summary of the data or other information you gathered. This section presents the data information without discussion of the implications of your findings - this goes into the next ‘Discussion’ section. |
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Discussion, Conclusions and Recommendations |
This section presents analysis and discussions of the result, including implications, consequences and issues raised. It will also compare and contrast results with previous research findings, identified and discussed earlier in the Literature Review. It should include recommendations. It is the end of your report, but, hopefully, the beginning of positive contribution to knowledge as a result of your work. This need not be on a grand scale; some of the best projects focus on affecting small but important changes within the business concerned. The conclusion to the report reminds the reader of the main aim of your research, your methodology, the findings and what this means for the business community or organisation studied. You are also likely to point out the limitations of your research findings and how future researchers might take your work a stage further. Finish well – leave the reader with something significant to think about. |
6. THE SUPERVISOR/ STUDENT RELATIONSHIP
SUPERVISORS:
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The supervisor is there to guide you, not to do or write your Dissertation for you. The Dissertation is your responsibility.
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Your supervisor will be available to see you, usually every week during term-time, at a mutually agreed time.
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Your supervisor is there to guide you but can only do so if contact is regular and frequent.
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Give your supervisor material on a regular basis. It is unfair to expect detailed comments on a major part of your work at a moment`s notice.
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Supervisors will keep a record of your attendance and be asked regularly for a report on your progress.
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Your supervisor has the responsibility of bringing reasonable Dissertation resourcing requests to the appropriate person/committee.
Responsibilities of supervisors
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Help the student refine the Dissertation research proposal and ethics approval form produced earlier in the fourth semester. The emphasis must be on what is achievable.
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On finalisation of supervisory arrangements, advise the student of relevant data/literature sources and discuss approaches to the literature review.
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Discuss research design and choice of appropriate methods ensuring that
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the student has thought through the process adequately, and
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advice is given on how to refine the design/methodology process.
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Discuss the plan of action.
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Meet with student at agreed times, on average 20 minutes per term-time week, and keep a note of contact and advice.
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Monitor and discuss student attendance and progress and advise the Dissertation Co-ordinator of any students causing concern.
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Discuss research findings.
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Read and comment on draft chapters to help students identify any weaknesses in analysis and presentation.
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Read and comment on one complete draft of the Dissertation if submitted in sufficient time.
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Mark the Dissertation
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Complete a Dissertation Supervision form after each meeting.
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Agree to all changes to the Dissertation proposal in conjunction with student and Dissertation Tutor.
Responsibilities of the student
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To produce a suitable Dissertation research proposal and Ethics Approval form by the agreed deadlines.
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To arrange and attend meetings with Dissertation tutor and/or allocated supervisor on a regular basis, keeping notes of advice.
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To attend group sessions with the Group Dissertation Coordinator to refine Dissertation proposal and discuss plan of action.
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To adhere to the Dissertation timetable and inform supervisor of any problems.
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To supply a complete final draft in sufficient time (agreed between supervisor and student) for reading and comment.
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Although he/she will be advised of presentational problems, the student is responsible for accurate citation, the standard of English, overall presentation and proof reading.
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The student is responsible for the submission of the Dissertation on the specified date and time.
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As a general point, the Dissertation process and the production of the Dissertation are primarily the student`s responsibility. The supervisor is there to help and guide but not to do the work or write it for you.
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If the student has any complaint regarding their supervision, it is their responsibility to report the problem immediately to the Dissertation Co-ordinator.
7. ATTENDANCE
Student attendance at Dissertation meetings with the Dissertation Co-ordinator and with individual Dissertation Supervisors will be monitored closely. Progress made and plan for action will be recorded in every meeting. Failure to attend Dissertation supervision meetings will be recorded and measures taken.
8. THE MODULE DESCRIPTORS.
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MODULE TITLE: |
Dissertation |
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MODULE CODE: |
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LEVEL: |
6 |
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CREDITS: |
40 |
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TOTAL STUDY HOURS: |
400 |
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STUDY HOURS BREAKDOWN: |
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PRE-REQUISITES: |
Research Methodologies |
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EXCLUDED COMBINATIONS: |
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MODULE LEADER: |
Dr. Uma Mohan |
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MODULE CONTRIBUTOR(S): |
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RATIONALE
The module provides students with the opportunity to undertake a piece of in-depth research on a topic chosen by them. Research for the dissertation may be on a topic in a previously or concurrently studied business module area not otherwise treated in depth in the normal course of studies.
AIMS
The dissertation is deemed valuable for the development of higher cognitive skills and is intended to provide students with the opportunity to work independently in an area of specific interest. Thus, students take a more active role in the learning process. It is seen as a major integrating force and an academic challenge for the student as is reflected by its prominence in the final year. The module is intended to enable the students to improve their abilities of independent working, skills of original and critical thinking and methods of research design, data collection, analysis and presentation.
LEARNING OUTCOMES
Upon successful completion of the module the students will be able to:
LO1: Critically identify a field and subject area of appropriate research; carry out a sustained piece of research based on the careful consideration of evidence which leads to the formation of a hypothesis, the consideration, evaluation and interpretation of evidence, and the formation of rigorous conclusions based on the consideration of evidence
LO2: Demonstrate a critical understanding and comprehension of the relationship between theory and practice and of the application and synthesis of theory into practice.
LO3: Apply research skills, critical thinking skills, and critical interpretive and comprehension skills to business, management, organisational or related fields of enquiry and form conclusions and make recommendations on the basis of this activity.
LO4: Work independently in designing and executing a research project
INDICATIVE CONTENT
The indicative content of the module includes: -
- Research design and planning research in an ethical manner (protection of human subjects)
- Strategies to enhance the validity of qualitative and quantitative designs
Specific research topic identified by the student and agreed with the supervisory team and the Research Methodologies tutor.
LEARNING AND TEACHING METHODS
A variety of teaching approaches is used, including lectures, seminars, case analysis and extensive use of electronic resources for guided research.
EMPLOYABILITY SKILLS
On successful completion of this module, a student will have had opportunities to demonstrate achievement of the following Employability Skills:
C1: Reading, selecting, analysing, and synthesising information from a range of sources
C2: Producing different types of documents
C3: Participating in discussions
C4: Making presentations
LP1: Develop a strategy for using a range of skills to improve own learning and performance
IT1: Preparing information
IT2: Processing and presenting information
IT3: Reviewing the use of information technology
LP2: Review and Critically Reflect on Progress
LP3: Evaluate overall effectiveness of strategy and present achievements
N1: Collecting and recording data
N2: Working with data
N3: Presenting your findings
PS1: Develop a strategy for using skills in problem solving, for a short-term routine problem and a longer term extended problem.
PS2: Monitor progress and adapt any problem-solving strategy as necessary to achieve the quality of outcomes required when tackling one complex problem with at least three options.
PS3: Evaluate your overall strategy considered in PS2 and consider improvements.
S1: Plan personal work schedules
S2: Monitor and manage progress on prolonged tasks
S3: Review achievement of objectives and the effectiveness of your own self-management skills
WWO1: Planning activities with others
WWO2: Working towards identified targets
ASSESSMENT
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Component number |
Form of assessment |
Assessment size |
Weighting (%) |
Learning outcomes 1assessed |
Core or non-core |
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1 |
Individual dissertation |
12000 words |
100 |
LO1, LO2, LO3, LO4 |
Core |
INDICATIVE READING
- Saunders, M, Thornhill, Lewis (2015) Research Methods for Business Students, 7th ed., Pearson Education.
- Easterby-Smith, M. Thorpe, R, Lowe, A (2018) Management Research: An Introduction, (6th ed.) Sage Publications Ltd.
- Gill, J and Johnson, P. (2011) Research Methods for Managers, (4th ed.) Sage Publications Ltd.
- Jankowicz, A. (2004) Business Research Projects, (4th ed.) Pearson Education.
- Monette, D.R., Sullivan, T.J. & Dejong, C.R. (2013) Applied Social Research: Tool for the Human Services, (9th Ed.) Cengage Learning
- Fisher, C. (2010) Researching and Writing A Dissertation: An essential guide for business students 3rd edn. Financial Times/Prentice Hall
9. RESEARCH ETHICS AND RISK ASSESSMENT
Your research must give due respect to current research ethics which must ensure the consideration of the following issues:
- Scientific objectivity
- privacy-impartial reporting
- confidentiality
- findings reported fairly and accurately
It is absolutlely necessary to ensure that you have undertaken a risk analysis prior to commencing a research project at any level.
This concerns your own safety in all respects, and full security and ethical treatment of your subjects (sources of evidence, by interview, questionnaire survey, business, government and agency concerns as well the rights and regard of individuals who may be contacted or whose data may be used during the course of the project).
The information below requires you to think, to consider how your gathering of data, approaches and any use made of sources, and yourself may be influenced in the course of the work.
This includes
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respect for sources and their owners intentions and requirements for them, as well as
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your own personal safety and acknowledgement of the work of any contributors, and
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the respect for the anonymity of any providers of information as well as the acknowledgement where their permission to use their evidence has been agreed, and on what terms.
Please submit the Ethics Form as a part of your research proposal. Check each item, consider its relevance. Please seek advice from your supervisor if there are any queries.
Eg:
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You may be at risk in situations of meeting people.
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Others may be at risk in situations of your approraching them for data, and in terms of restricted information that you must only use on careful
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agreement with them.
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You must allow informants (subjects) to withdraw from investigations if they wish
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You must endanger neither yourself or your informants in the process of
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The work.
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You must not deceive any informants.
One important aim of ethical review is to protect you as the researcher. In addition, careful consideration of research ethics principles and potential risks can help inform your research methods or increase participant recruitment, and as a result, enhance the quality of your research.
If ethical approval is not obtained when it should have prior to commencing a study (not including exempt projects):
- There is the risk of harm to participants (either directly or indirectly) if the risks have not been appropriately considered and/or relevant approvals obtained
- There could be an impact on a research participant`s settlement in the event of a claim and could damage the university’s insurance profile. the individual researcher bears personal responsibility for any claim
- Funders are unlikely to provide support for your research
- Publishers are unlikely to accept your results for publication
- It could amount to research misconduct and may lead to disciplinary action.
It is expected therefore that all studies that require ethical approval have that approval in place before the research begins.
NB: - ALL QUESTIONNAIRES THAT ARE BEING SENT EXTERNALLY SHOULD BE CHECKED AND HAVE THE PRIOR AUTHORITY OF THE DISSERTATION SUPERVISOR BEFORE BEING SENT.
Ethics research approval form
Using the Ethics form, you must identify the main risk element regarding your health and safety and assess the potential risk. Risks may be categorised as tolerable, moderate, substantial or severe. Indicate the actions that you have taken to reduce the risk and then indicate the residual risk.
- Tolerable risk is Acceptable.
- Moderate risk must be managed carefully.
- Substaintial or Severe risks which are serious and likely to happen are not acceptable and you should not proceed.
10. ACADEMIC REGULATIONS
Dissertation: Students are required to submit one soft copy on Turnitin.
10.1 Procedure for Non-Submission
Work cannot be accepted more than 1 week after the submission deadline and must be recorded as a non-submission. A Dissertation that is not submitted by the deadline date and time will be considered a fail by non-submission. Late submission penalties must be applied to work that is not submitted by the published deadline. Work that is submitted up to 1 week late will be capped at the bare minimum pass mark (40% for Level 6). Students who do not submit due to exceptional circumstances may request that those circumstances are recognised by the University. Claims for Extenuating Circumstances are judged on clear and transparent criteria as set out in the regulations.
10.2 Extensions
Members of staff of the University may not grant extensions. A student seeking an extension may apply with Extenuating Circumstances to Canterbury Christ Church University. Exceptional circumstances usually relate to illness or personal tragedy and all extension applications must be supported by documentation.
10.3 Suspected Unfair Practice Prior To Submission
If a supervisor suspects that a student’s work has been plagiarised prior to formal submission they should report this to the Programme Director or Course Administrator immediately. A meeting will then be arranged with the supervisor and student where they will be informed of these suspicions and asked to justify their work. The procedures for suspected unfair practice after submission will be explained to the student so that they are given the opportunity to revise their work or make a decision about submission. The academic and cost implications for non-submission will also be explained so that the student can make an informed decision about how they wish to proceed.
In all cases where there is an issue of non-submission, this decision must be taken by the student only.
10.4 Unfair Practice and Plagiarism
The University defines unfair practice as ‘any act, intentional or otherwise, whereby a person may obtain for himself/herself or for another, an unpermitted advantage…’.
Committing unfair practice in assessment is one of the most serious offences in academic life, and its consequences can be severe. It undermines the integrity of scholarship, research, and of the examination and assessment process.
Plagiarism is one type of unfair practice. Plagiarism is passing off, or attempting to pass off, another’s work as your own. It includes copying the words, ideas, images or research results of another without acknowledgement, whether those words etc. are published or unpublished. It is plagiarism, for example, to copy the work of another student, of a member of staff or a published article without crediting the author. Persons who allow their work to be plagiarised are also guilty. Plagiarism is also submitting work for an assignment that has been submitted for another assignment before without acknowledging that this is the case – this is self-plagiarism.
The guidance that follows explains what is meant by plagiarism, describes the University’s regulations for dealing with it, and provides help in avoiding it. All students are asked to submit an electronic copy of their work. This is so that the work can be checked against the database of the UK Higher Education Plagiarism Detection Service, Turnitin. Your tutors have the right to do so since, in University Regulations registering as a student at the University you have consented to the submission of your work, if necessary, to Turnitin.
Contract cheating is the practice of students engaging a third-party to complete assignments. It occurs when someone other than the student completes an assignment -- and which the student then submits for assessment/credit. This exchange can happen when a student swaps papers with another. This could be a student asking a friend or family member for a favour, with no money changing hands. Sometimes, students download a paper from a “free” essay site -- and that, too, constitutes contract cheating. Or in the most nefarious of scenarios: this exchange can happen when a student contacts an essay mill to write an essay in exchange for money.
10.5 How can I avoid plagiarism?
Coursework, dissertations, or creative work are meant to be your own original work. Obviously, you will use the work of others. Not only is this inevitable, it is expected. All scholarship builds on the work of others. The important thing to remember is always to acknowledge your sources (see Appendix 2 for additional guidance). All Schools will provide sessions on referencing and plagiarism but as a general rule of thumb observe the following guidelines:
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Anything that is copied or quoted from another source, including electronic sources such as the internet, must be in quotation marks and attributed to the original author. This may be in the body of the text or as a footnote. Full details of a source may be contained in a bibliography. Whatever method is used, always acknowledge your source and give full details of it (i.e. title, author, and page number).
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Synthesising the work of others involves putting their ideas into your words. This is fine but you must acknowledge your source. This can be done in a number of ways depending on the context. For example: `Hart maintains that...’ `Hart provides evidence for..’: `It is argued, or submitted by Hart that...’ Then give the source of the original work.
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Where you are generally indebted for your ideas to one or two main sources, this can be a bit trickier. If the ideas or the way they are presented come from one or two sources, make this clear. Do the same if they come from lectures. It is important not to claim originality where it does not exist but to indicate in general where the information comes from.
The golden rule is; `if in doubt, provide references`. Consult your tutors if you have any problems, in particular with the method of citing books and articles, which may differ from subject to subject. There are no penalties for asking for advice and guidance; there are severe penalties for plagiarism!
What are the penalties?
Plagiarism by students in coursework, other forms of continuous assessment, examinations, dissertations or theses will be dealt with according to the Unfair Practice Procedure and regulations. The same regulations apply to any other form of unfair practice. These regulations can be found in https://www.canterbury.ac.uk/our-students/ug-current/academic-services/assessments/plagiarism
The University applies a range of penalties, varying in severity, where unfair practice is confirmed. All tutors are required to be vigilant in the detection of plagiarism and are required to take action in all cases where it is suspected.
With every piece of coursework you present for assessment, you will be required to fill in a pro-forma stipulating that the work is your own original work. Your work may not be University Regulations marked if you do not include a plagiarism statement with your assessment. It is your responsibility to make sure that the appropriate form is included with your work. Copies of the form are included in this handbook (see Appendix 3).
11.DISSERTATION ASSESSMENT
Your dissertation will be assessed using the following marking sheet.
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BA Business Portfolio DISSERTATION ASSESSMENT 2022 - 2023 |
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Name of Student:
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Title of Dissertation:
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First Marker:
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Second Marker:
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Marking Scheme |
Marks available |
Mark Awarded |
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Introduction |
15 |
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Literature Review |
20 |
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Research Methodology |
20 |
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Analysis of Results/Findings |
20 |
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Conclusions/Recommendations |
15 |
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Presentation and Structure of the Dissertation |
10 |
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TOTAL |
100 |
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Mark % |
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Final Comment
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Signature: ………………………………………………… Date: ………………………..
Dissertation Assessment Form
1. Introduction (15%)
To include a rationale/purpose for the dissertation, underlying themes, assessment of feasibility, challenging/new/unusual topic, clear aim and objectives.
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Comment: |
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2. Review of Literature (20%)
To include evidence of breadth, currency & relevance of reading, theoretical & conceptual models, demonstration of knowledge & comprehension of topic, summary of principal issues.
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Comment: |
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3. Research Methodology (20%)
To include the critical justification and adequate description of the application of an appropriate research methodology (e.g. the research strategy, data collection methods, research process, the sample selected for study and the methods of data analysis) and research limitations.
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Comment: |
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4. Analysis of Results (20%)
To include clear identification and evaluation of the relationship of the findings to the objectives & the literature, appropriate analytical methods, inferences from findings.
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Comment: |
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5. Conclusions/Recommendations (15%)
To include synthesis of themes, logical conclusions, critical and analytical aspects, consideration of the specified objectives, limitations of research, relevant recommendations, and potential application to business environment.
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Comment: |
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6. Presentation and Structure of the Dissertation (10%)
To include style, fluency, clarity, organisation, word limit, grammar, spelling, adherence to academic convention, referencing (including bibliography).
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Comment: |
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Assessment Criteria To achieve each outcome a student must demonstrate the ability to: |
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1. Appraise critically the literature pertaining to a problem domain.
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2. Evaluate, select and apply relevant research techniques in both primary and secondary fields.
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3. Analyse rigorously the evidence gathered.
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4. Generate and justify appropriate conclusions based on the previous analyses, demonstrating awareness of the limitations of the research.
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5. Produce an organised and structured document that adheres to academic convention.
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11. WORKING GRADE CRITERIA CATEGORIES
The criteria specified below will apply to many dissertations in the specific grade category. They are for general guidance and are not intended as an exclusive checklist. Individual dissertations depending on theme and tutor guidance, may weight their emphasis on some rather than all characteristics.
Third Class (40-49%)
Dissertation in this category will demonstrate:
- a limited but acceptable understanding of organisations, groups, customers, suppliers and other stakeholders, their external context and how they are managed
- general understanding of relevant knowledge taking limited account of its relationship and interaction with other areas of the business or organisation
- a general awareness of current issues in management in the chosen topic area, which is also informed by leading research and practice in the field
- a general but limited understanding of appropriate research techniques to allow detailed investigation into relevant issues
- limited but acceptable ability to acquire and analyse data and its relevance and validity and to synthesise a range of information in new contexts
- limited but acceptable ability to communicate effectively using a range of media.
Second class (50 - 69%)
Dissertation in this category will demonstrate:
- a systematic understanding of organisations, groups, customers, suppliers and other stakeholders, their external context and how they are managed
- application of relevant knowledge taking account of its relationship and interaction with other areas of the business or organisation
- a critical awareness of current issues in management in the chosen topic area, which is also informed by leading research and practice in the field
- an understanding of appropriate techniques to allow detailed investigation into relevant issues
- an ability to acquire and analyse data and its relevance and validity and to synthesise a range of information in new contexts
- ability to communicate effectively using a range of media.
1st Hons (70%)
Dissertations in this category will demonstrate:
- a deep evaluation of the rigours and validity of published research in the context of the topic chosen
- an extrapolation from existing research to identify new or revised approaches to practice
- a creative adaptation of theory, research methodology or data analysis to establish some insights into the topic chosen or its application.
Fail / Refer (Below 40%)
Dissertations in this category will largely fail to achieve the criteria identified for a pass grade.
They may include:
- inadequate analysis of theoretical, conceptual underpinning for the topic chosen.
- unclear or unmeasured objectives, inadequately achieved
- a lack of coherence in the progression of the dissertation in the introduction of the areas for study and the conclusion of the process
- inadequate analysis and adoption of a research methodology to evaluate the topic chosen
Good luck, work hard and we wish you all success!


